LinkedIn Banner Size: A Comprehensive Guide with Templates

“Never judge a book by its cover,” but this does not sit well when it comes to creating a LinkedIn banner. Your LinkedIn banner provides an excellent opportunity to showcase your expertise, brand, skills, or personality. Also, remember that the image needs to be high-resolution and professional. First, consider the LinkedIn banner size.

LinkedIn banners can be tricky. There is a high chance that your image will look pixelated, cropped, or stretched across different devices. This could compromise your professional image for the viewers on LinkedIn. You need to optimize your LinkedIn banner size to elevate your profile.

With effective LinkedIn banners, you can effectively communicate your services, values, skills, and business to your audience immediately. Therefore, the profiles with background pictures elicit a 40% response rate on LinkedIn. However, you need to upload the standard LinkedIn picture size for visibility. It’s time to make a lasting impression with your LinkedIn profile.

Continue reading this comprehensive guide to discover the importance of LinkedIn banner size, illustrated with various LinkedIn header backgrounds as examples. We have also outlined the exact size requirements, resolution, LinkedIn aspect ratio, and common mistakes to avoid when designing your banner. Get step-by-step LinkedIn banner guidelines with ready-to-use templates to create your banner.

Why LinkedIn Banner Size Matters

What’s worse than a blank LinkedIn banner? A banner with poor-quality and cropped LinkedIn cover pictures. As soon as you decide to upload a random picture for your LinkedIn banner, you will realize that not all photos are appropriate for the banner across all devices. 

A photo may be suitable for your LinkedIn cover banner size on a desktop. Still, the LinkedIn banner graphic will turn cropped, blurred, or pixelated when somebody visits your LinkedIn page on a phone. That does not convey the right message to the viewer and makes your profile seem unprofessional.

Around 57% of users access LinkedIn through their mobile phones. Therefore, it is crucial to optimize the dimensions for the LinkedIn banner. A well-optimized banner with an appropriately sized LinkedIn photo ensures higher visibility and engagement for your brand. It also helps in creating a positive image for your brand with relevant LinkedIn banner photos.

The dimensions of the profile image and LinkedIn banner are crucial on LinkedIn. For example, here is a well-optimized LinkedIn header picture, along with the ideal size for a LinkedIn profile photo. Notice how the banner image aligns with the professional image. Also, avoid placing anything important towards the left end of the banner, as the profile picture may cover the content.

Let’s explore LinkedIn wallpaper size and LinkedIn banner specs now.

What is the LinkedIn Banner Size

Now you know the size matters for your LinkedIn banner. The size of the banner can vary depending on its purpose. Unfortunately, interactive media such as flip books or videos cannot be used for your LinkedIn banner. Additionally, you may struggle to meet the size specifications for the LinkedIn profile photo and cover photo in 2024.

Depending on your goal, add your profile image or company logo to the LinkedIn banner photos, ensuring they meet the appropriate LinkedIn profile dimensions. The LinkedIn cover photo sizes vary depending on the profile. However, avoid using a LinkedIn square image size for the banner.

Let’s discuss the specifications related to my LinkedIn banner, the LinkedIn background photo size, and the profile image size for both profiles.

LinkedIn Banner Size Company Page

The recommended image size for the LinkedIn banner backgrounds in the company profile is 1128 (w) x 191 (h) pixels. Remember to keep the file size below 8 MB to avoid problems while uploading the image. 

All LinkedIn company profiles should upload their logo as the profile image. The minimum requirement for LinkedIn company page banner size is 268(w) X 268(h) pixels, and the recommended size for Linkedin profile pic size is 300(w) X 300(h). Following the specs ensures a high-resolution LinkedIn logo for best results.

Are you wondering, ‘What should I have as my LinkedIn banner?’ For the company’s LinkedIn banner image, ensure that your background picture aligns with the business. You can use relevant images, company logo, or taglines that gives a clear picture of what your company is all about.

For instance, this LinkedIn banner template design aligns with the real estate company. Plus, the logo, font and the color palette make it stand out as the banner design.

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LinkedIn Personal Banner Size

The specifications for LinkedIn banner size for a personal profile vary from those for a company profile. The recommended LinkedIn cover photo size is 1584(w) X 396(h), although the minimum specifications are 1192 (w) X 220 (h) pixels. The file size for the image should be below 8 MB.

Remember that the LinkedIn header images for the personal brands will differ from the company banner. Thus, choose the photos and LinkedIn picture dimensions accordingly.

The LinkedIn thumbnail size or LinkedIn profile picture size should be 400 X 400 pixels in a round frame. Your profile photo is the same as the LinkedIn headshot dimensions and appears on the left side of the banner. That’s why keeping the essential aspects of the LinkedIn graphic size in the center is better.

To illustrate, here is a template banner for LinkedIn background photo that you can use for personal brand.

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LinkedIn Events Banner Size

LinkedIn event pages allow you to host online or offline events. You can create an Event and invite people to join it. Creating an event is easy on LinkedIn; you can do it through your profile or the Page where you are an admin. Let’s explore the specs for the banners for LinkedIn profile.

As per the latest specifications, LinkedIn events banner size should be 1600(w) X 900(h) pixels, in the 16:9 ratio. The uploaded LinkedIn event image should be in the PNG or JPG format within 8 MB. The LinkedIn event logo size should be 300 X 300 pixels in a square frame.

Linkedin Group Banner Size

LinkedIn Groups allow professionals in similar fields or interests to interact and share insights. You can join an existing group or create one so other users can join you. You can set up a cover photo if you are the group admin. However, you should know the specifications to optimize the LinkedIn cover image size.

The LinkedIn Group cover photo size should be 1536 x 768 pixels in the PNG or JPG format within 8 MB. Like the Event page logo; the LinkedIn Group logo size should be 300 X 300 pixels in a square frame.

What is the Safe Zone for LinkedIn Cover

You know the LinkedIn banner image specifications, but what about the placement of image content on the banner? There is a defined space on the banner where the image content must be placed so it does not get cropped. When somebody uses LinkedIn across different devices, the contents in the safe zone are unaffected. To give you a better idea, refer to this image to understand the image size for LinkedIn safe area of the LinkedIn banner.

What is the File Format for the LinkedIn Banner

Now you can easily upload the LinkedIn photo cover with the best image size for LinkedIn. However, file format and size also matters while uploading them. LinkedIn accepts the images for the banner in PNG, JPEG, and GIF file formats. Try to upload the photo size for LinkedIn to these formats only. The GIF file type is not accepted for the profile image. Remember the image specifications before uploading it to LinkedIn. Following the LinkedIn banner and profile photo guidelines will ensure that LinkedIn does not remove your photo, and you can create cover photo for LinkedIn maker.

Check out LinkedIn banner ideas to show your best linked in banners.

How to Fit a LinkedIn Banner

After reading all about the size of the LinkedIn banner, it’s time to create one for your profile. You can follow these steps to create a LinkedIn profile banner.

Select LinkedIn Banner Image 

As the first step, have a clear idea of what you want to convey through your LinkedIn cover. To better represent the profile, you can think about your skills, the company’s services, or a quote. Select a high-resolution LinkedIn banner image that is visually appealing to the viewer. 

You can also search through various stock images to find an on-theme picture that suits your style without compromising quality. When selecting banner images for LinkedIn, ensure they align with your professional vision.

Follow Aspect Ratios and Dimensions

Once you have selected the photo for the cover, optimize it according to the LinkedIn banner size, depending on your profile type. Remember to keep the file type and image resolution within the optimum requirement of 1584 x 396 pixels for LinkedIn background banners.

Use Design Tools to Save Time

Resizing the image for your banner manually can be a hassle. On top of that, you don’t have much time to invest in creating and optimizing your LinkedIn banner. If you need a beginner-friendly tool to help you resize banner images, DocHipo can be your ally. Its Page Resize capability comes in handy as you can instantly optimize the size in various dimensions. 

How to Make a Good LinkedIn Banner 

The shortcut to creating an impressive LinkedIn banner is to design one using an intuitive design tool. An online document creation tool, such as DocHipo, helps you make a winning banner image with standout LinkedIn Banner Templates. 

So, leave the heavy lifting to DocHipo. You can utilize a variety of ready-to-use professional designs for both business and personal branding. Before you get started, you’ll need to sign up to create a banner in just three simple steps. 

1. Choose a LinkedIn Banner Template

When you sign up, you can search for LinkedIn banner templates and get several LinkedIn background banners. You can choose a layout that aligns with your brand voice, industry, theme, skills, or services.

2. Customize Your Template

To customize the template design, you can use design widgets that offer various fonts, backgrounds, stock images, and on-theme vector graphics, such as icons, stickers, and illustrations.

In addition to these, you can also add the brand elements to make the banner picture iconic. With the help of Brand Kit, you can add all the essential elements, such as brand fonts, colors, and logos, to the banner.

Learn all about the Brand Kit feature with this video.

3. Download Your LinkedIn Banner Design

Once you are done, you can directly download the design in a suitable format and quality. For best results, you can opt for the PNG format to avoid any struggle while uploading the image.

Common Mistakes to Avoid When Designing a LinkedIn Banner

After all the careful details, your LinkedIn banner design should stand out. That’s why you must avoid common mistakes that work against your design.

• Not keeping a focused goal and target audience.
• Ignoring the LinkedIn banner dimensions guide while uploading the banner.
• Cluttering the banner with unnecessary design elements and LinkedIn banner pics. 
• Using lengthy sentences with complicated fonts for text.
• Designing the banner without any research about your competitors’ profiles.

Summing It Up

Your LinkedIn banner is a crucial part of a professional representation. Consider your brand voice and target audience when designing your cover. Ideate all the necessary elements of the banner and follow all the specifications to adjust the background photo size. Or, sign up with DocHipo and get started with your banner with inspiring designs. Let’s connect LinkedIn banners with your overall profile.

FAQs

What is LinkedIn banner size?

The recommended dimensions of a company LinkedIn banner are 1128 x 191 pixels. The ideal dimensions of a LinkedIn banner for a personal profile are 1584 x 396 pixels.

What is LinkedIn banner?

LinkedIn banner is a crucial element both for personal and company profiles. It shows at the top, alongside the profile picture or logo. The banner is your opportunity to showcase your personality, skills, and values as an individual or communicate about your services as a business. 

What is the best size for LinkedIn cover photo?

The best size for a LinkedIn cover photo depends on the type of profile for which you want to upload the banner. Here is the list of best LinkedIn banner image sizes for various pages-

• Company banner image size: 1128 x 191 pixels.
• Personal cover image size: 1584 x 396 pixels.
• Event banner LinkedIn image dimension 1600 x 900 pixels.
• Group Banner Size: 1536 x 768 pixels.

What is a good cover photo for LinkedIn? 

A good cover photo for LinkedIn has an attractive, high-resolution image visible across all the devices. Additionally, it includes the following things:

• Brand elements
• Profession or industry
• Skills and services
• Achievements and milestones
• Call to action

Why is my LinkedIn banner blurry? 

The LinkedIn image can be blurry for several reasons. Some of the reasons are as follows:

• Too large or too small image size
• Low-resolution image
• Fuzzy or pixelated image
• Compressed image

How do I fit my banner on LinkedIn?

The easiest way to fit your image is to optimize LinkedIn header dimensions. You can use resize tools or optimize the banner as soon as you create it within the DocHipo editor. Optimize the image size as per the best LinkedIn banner image sizes for various pages-

• Company banner image size: 1128 x 191 pixels.
• Personal cover image size: 1584 x 396 pixels.
• Event banner image size: 1600 x 900 pixels.
• Group Banner Size: 1536 x 768 pixels.

Further, the file size should be kept within 8MB in the PNG format and have an aspect ratio of 129:8.

What is an appropriate banner for LinkedIn?

An appropriate LinkedIn banner should have an eye-catching, high-resolution image and be optimized according to the type of LinkedIn page. It should also be clean and organized and convey a clear message about the company, person, event, or group.

What is the safe space for LinkedIn banner?

The LinkedIn banner safe area ensures all the elements are visible across all devices. It is 1546 x 423 pixels from the left side of the banner.